Thursday, December 18, 2008

The Hype Machine.

FILE UNDER: A Moment of Clarity/REAL TALK: The "Calm Down/Pump your Brakes" Edition.


Relax.

Today's Moment of Clarity comes courtesy of Deerhunter's Bradford Cox RE: Animal Collective, new music, and leaks:

"Total Bullshit. Someone actually had the nerve to hack into their e-mail account and send this out [A supposed e-mail from AC's Brian Weitz asking fans to leak their upcoming album Merriweather Post Pavilion, in full]. The truth is that AC do not want their album to leak and are trying very hard to avoid the drama around said album that has risen to a fever pitch.

I am not trying to involve myself in AC's business, I am just voicing my own independent opinion.

Back in the 90's when I was first starting to make 4-track tapes I had a game where I would make a fake version of an album I was anticipating. If Pavement's Brighten the Corners were coming out soon, I had to wait till release day to hear it. I would record a set of songs that I would want the Pavement album to sound like. Some of those songs ended up becoming Atlas Sound and Deerhunter songs years later.

My advice to those who are so desperate for AC's album to leak is to pick up instruments and make your own version of what you would want it to sound like. Respect the BANDS wishes and wait till release day. Then you can compare your new songs with theirs. Who knows. Maybe your album will be the one people are wanting to leak next year."

Jokes. I can dig it.

  • PITCHFORK: More Animal Collective Drama, Bradford Cox Weighs In
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