Friday, May 27, 2011

The Sweet Escape.

A Moment of Clarity.



Words. For Your Consideration...

"Americans don't seem bothered enough by the country's growing wealth divide to do much about it, according to a recent Harvard Business School survey. In part, that's probably because they vastly underestimate the gap, believing the top 20% own 59% of the nation's wealth when they actually own 84%.

But there's another, less obvious reason for our passivity — the hope and glory pushed by an all-pervasive news, gossip and star-driven celebrity culture.

The core of the American dream teaches us that the formula for achieving wealth involves hard work, determination and luck. Celebrities, and the coverage of them, seem to provide visible proof of this message every day: If it can happen to Justin Bieber, it can happen to me. So why change the system?

...The narrative persists like "once upon a time." Stories about contemporary celebrities — in fan magazines like Us Weekly and on star-driven websites like E Online — typically highlight how much stars were like us before making it big. We see their embarrassing high school pictures and read about their small hometowns, relationships, babies, body fat, marriages and divorces.

Oprah Winfrey is at least as famous for her rise from rural Mississippi to billionaire media mogul as she is for her "Live your best life" message. Teen sensation Bieber personifies overnight success — from YouTube video to a recording deal and platinum album. The very title of his remix album and biopic, "Never Say Never," echoes the American dream of limitless opportunities for anyone who refuses to give up.

The rise of the Internet and reality TV, which has made fame and fortune seem ever more accessible, has further strengthened the illusion that our class system is wide open. That Nicole "Snooki" Polizzi of "Jersey Shore" fame can command $32,000 for a Rutgers University appearance — $2,000 more than Nobel- and Pulitzer Prize-winning Toni Morrison received to deliver the university's commencement speech — is not just a commentary on the value we place on celebrity. It also reaffirms the possibility of social mobility for those with few skills.

...Celebrity culture's focus on individual determination and, to some degree, blind luck as ingredients for success distracts us from the roles power and privilege actually play in upward mobility, even in Hollywood. It makes it easy to forget that a percentage of today's A-list stars — Gwyneth Paltrow and Kiefer Sutherland, for example — had A-list parents whose connections likely opened doors that for most remain closed.

Hollywood is perceived as a bastion of liberalism with a wide variety of progressive causes. The great irony is that the celebrity on which it turns is among the most conservative social forces at play in shaping public attitudes about class and social mobility. There's nothing wrong with the dream, except that it so rarely results in such spectacular reality."

  • LOS ANGELES TIMES: The Bieber effect
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